Privacy Policy

This Privacy Policy explains how Practical AI Co. ("we", "us", "our") collects, uses, discloses, and protects personal information when you use practicalaico.ai, purchase our digital products, or subscribe to our emails.

1. What information we collect

Email subscriptions (newsletter / updates) via Mailchimp: First name and email address.

Purchases (via Payhip): When you buy a product, Payhip and its payment partners may collect name, email address, and billing details. We do not receive or store your full card/payment details.

Website usage: IP address, device type, browser type, pages viewed, time on page, referral source, and cookies or similar tracking technologies.

Chat and voice widget ("Frank"): If you use the chat or voice assistant on this site, we store the conversation transcript together with a hashed (non-reversible) version of your IP address, used only to limit abuse. If you share your name, business, contact details, or what you'd like automated, we keep those details so a person can follow up.

2. How we collect information

We collect personal information when you subscribe to our email list, contact us via forms or email, purchase products through Payhip, or browse the Site.

3. Why we collect and use your information

We use your information to send you subscribed content, personalise emails, deliver purchased products, provide customer support, improve the Site and products, and meet legal obligations.

4. Email marketing and unsubscribing

If you subscribe, we'll email you updates using Mailchimp. You can unsubscribe anytime using the link in our emails or by contacting hello@practicalaico.ai.

5. Sharing your information

We may share personal information with Mailchimp, Payhip, payment partners, website/analytics providers, and professional advisers. We do not sell your personal information.

6. International data transfers

Some providers (including Mailchimp and Payhip) may store or process data outside Australia. By using our services, you acknowledge this with appropriate safeguards in place.

7. Cookies and analytics

We may use cookies to help the Site function and understand how visitors use it. You can control cookies through your browser settings.

8. Data security

We take reasonable steps to protect your personal information. However, no method of transmission or storage is 100% secure.

9. Data retention

We keep personal information only as long as necessary. You can request deletion of your subscription details at any time. Chat and voice transcripts from the Frank widget are automatically deleted after 90 days. If you gave us your contact details through the widget so we could follow up, we keep those as a normal business record, the same as an email enquiry.

10. Your rights

You may request to access, correct, or delete the personal information we hold about you. Email hello@practicalaico.ai to make a request.

11. Children's privacy

Our Site and products are intended for adults. We do not knowingly collect personal information from children.

12. Changes to this policy

We may update this policy from time to time. The latest version will be posted on the Site with an updated date.

13. Contact

Questions or privacy requests: hello@practicalaico.ai